About Us
Our family’s story with jewellery began long before our doors opened in the UK. For over four generations, our craft has been shaped by tradition, heritage, and a deep appreciation for the beauty and cultural significance of 22ct gold. What started as a small family trade in South Asia has grown into a respected and trusted jewellery house, rooted in authenticity and passed lovingly from one generation to the next.
Our grandfather, Mohammed Amin, arrived in the UK in the 1960s and went on to establish the business in the late 1970s. With craftsmanship at the heart of everything he did, he laid the foundations of a business built on honesty, quality, and a personal connection with every customer who walked through the door. His belief was simple: jewellery is more than an ornament – it is memory, heritage, and identity.
Today, the third and fourth generations of our family proudly continue that tradition. We blend traditional artistry with contemporary design, offering timeless 22ct gold jewellery that tells a story – your story. From bridal sets and heirloom pieces to fine everyday jewellery, every item is hand-selected for its purity, detail, and cultural significance.
What makes us different is that we have never been “just a business.” We are a family serving families. Many of our customers have stayed with us for decades, returning generation after generation and entrusting us with their most meaningful occasions – engagements, weddings, births, milestones, and celebrations.
Our heritage reflects where we come from. Our standards reflect who we are. Our service reflects the pride we take in every piece that leaves our hands.
Welcome to our family tradition. Welcome to jewellery with history, soul, and craftsmanship that spans generations.
